Wild Harvest & Restoration fund

WHR Fund (Wild Harvest & Restoration Fund) is a California-based nonprofit focused on ecological restoration and Indigenous food sovereignty. They remove invasive species, replant native flora, and work to return land stewardship to Native American communities — hosting Wild Food Dinners and public nature walks and service days to build awareness and fund their efforts.

As their first creative partner, I built the foundation of their brand and digital presence from the ground up — designing their logo, brand book, and event collateral, launching their Instagram, Facebook, and TikTok pages, and developing a content strategy, calendar, and original content across all three platforms.

- Designed the organization's first logo
- Developed their brand book, including color palettes, typography, and visual guidelines
- Designed the menu for their inaugural Wild Food Dinner
- Launched and set up their Instagram, Facebook, and TikTok pages
- Developed a content strategy and content calendar across all three platforms
- Scheduled and published their first pieces of content
- Designed original graphics and posts in Adobe Illustrator and Canva
- Edited client-provided footage into Reels and TikToks

Content Creation

Content creation for this client came in the forms of Video editing, photo editing and curation, and graphic design.
- Client would submit assets like videos and photos to me, and I would curate these assets into posts.
For Graphic Design, I worked in both Canva and Adobe Illustrator.

Carousel Post outlining the mission of Wild Harvest and Restoration Fund:

Graphic designs for the companies events:

menu for wild food dinners for wild harvest and restoration fund

Example reel I edited from the clients footage showing how they harvest Wakame:

logo Design

Below are 2 different logo designs I completed for the non-profit, the left-hand side shows the first version, and the right-hand side showcases the final version we settled on after iterations.