copywriting
This section highlights my copywriting work across social media, editorial, web, email, SMS, menu, instructional, and journalism contexts.
Rather than organized by client, the work here is organized by writing type so you can quickly find what's most relevant to you.
Community Management Copy
I've written outbound and inbound community management copy for major brand accounts, including the official meta linkedin account and all @lifeatmeta accounts; instagram's official accounts across platforms, @metaforbusiness and @instagramforbusiness; turbotax; and M3 Creative.
On Meta's official LinkedIn page, i regularly wrote community management copy that sparked conversation threads of 20+ replies between users.
For Meta for Business, i wrote the outbound comment that earned the most likes of any comment in Q2 2026.
For TurboTax, i wrote an outbound comment on TikTok that became the highest-liked comment in TurboTax social media history, earning 40,000+ likes and $25,000 in earned media value
For M3 Creative, i have written outbound comments that have earned 18,000+ likes
M3 creative
Account Bios
I've written social media account bios for the following clients:
M3 Creative
Bed Death Valley
tomboy t’s
the loose leaf tea
whr fund
Email and SMS Marketing Copy
For The Loose Leaf Tea, I wrote all email marketing copy (2X emails per week) and all SMS text blast copy as part of a unified cross-channel marketing strategy.
Blog Copy
Instructional Copy
I've written instructional and guideline documentation for both corporate and small business contexts.
including:
Instructional copy for Amazon's corporate recruiting department
A social media posting guidelines document for Tomboy T's
Editorial
As part of Wasserman's 3fold editorial team, I contributed to a monthly trend newsletter outlining three trends across the marketing landscape, spanning experiential, social, and other categories.
This was distributed monthly to clients and Wasserman's full brands and properties team.
PR and Journalism
I have a selection of PR and journalism writing samples from college coursework.
Social Media Copy
I've written copy for social across a range of brand voices, from playful and fandom-fluent to warm and educational.
Highlights include live-tweeting for TurboTax during the 2025 Super Bowl
Clients included:
turbotax
M3 Creative
The Loose Leaf Tea
Bed Death Valley film
Bilingual Kids Immersion School
m3 creative
bed death valley indie film crowdfunding campaign
the loose leaf tea
bilingual kids immersion school
turbotax